Michael Bradley
Michael Bradley is the editor and publisher of The Bradley Report.
Bradley lives on Cape Cod in an old family home with his wife, Lucia Fulco, a
local government official. He and his wife have two ‘young adult’ children, one of whom
is a high school teacher and the other of whom has recently graduated college.
He began his interesting and unusual career in the newspaper business in
1964, shortly after high school, as a district circulation manager for a daily
newspaper group with some 100,000 circulation. While succeeding in that
position, he became interested in editorial work and began preparing himself for
a move to the news department. In 1968 he was a staff reporter for a respected,
family owned daily newspaper north of Boston. He left that newspaper in 1973 as
a community editor to assume overall editorial control of a prize-winning, paid
circulation twice-weekly newspaper. After leading that newspaper to a greater level
of effectiveness and market presence, Bradley left to form his own
publishing company.
Mr. Bradley’s publishing company produced a regional trade publication, a
strong weekly newspaper, and local marketing programs for Time, Newsweek, U.S.
News & World Report, and Sports Illustrated.
After concluding those publishing enterprises, Mike Bradley returned to Cape
Cod and created a five-newspaper division for MPG Communications in Plymouth,
MA. Following the successful completion of that project, Bradley initiated a
career as a Publisher’s Consultant.
Mike Bradley continues to serve independent newspaper publishers throughout
New England and New York, handling projects in management, editorial,
advertising, production and circulation, and in print negotiations. Bradley
offers newspaper publishers a full range of services, from recruiting and
training to problem
solving and general management assistance.
He notes that "often a publisher has a plan
in mind, either to solve a problem or to develop a new edition or a new paper,
but he or she can’t afford to hire an executive for $75,000 to $100,000 or
more a year to implement the plan, therefore the publisher can engage me to put
the process together and train the existing staff. Once that is done, the
publisher can promote from within, at less cost, and I’m gone."
Mr. Bradley also serves as a newspaper broker, affiliated with the W.B.
Grimes & Co., based in Maryland. Bradley represents newspaper owners in New
England.
Bradley is a cum laude graduate of Suffolk University in Boston, with a
degree in journalism.